[whatwg] Semantic markup for buzzwords
alexeyf at opera.com
Tue Apr 1 02:48:27 PDT 2008
This is a proposal for semantic markup in HTML5.
Modern web pages, especially those written for marketing purposes, often
include so-called buzzwords, or trend-leveraging verbal tokens. Markup for
them is needed both to achieve distinct visual rendering and to emphasize
them for search engines. Despite the need for specialized semantic markup,
currently no such markup exists, and authors use ad-hoc presentational
markup for buzzwords.
Redefine the existing deprecated presentational element <B> to mean a
buzzword. Keep existing default style (font-weight: bold) associated with
it. With such formatting, buzzwords will visually stand out on the page,
allowing the reader, such as a prospective VC evaluating an IT project
proposal, to briefly skim through a web page picking out only buzzwords.
* The solution is backward compatible with existing browsers which already
implement distinct rendering for <B>.
* The practice of using <B> to mark up buzzwords is already widely adopted.
* Some search engines rank words marked up with <B> higher than the rest
of the text.
* <B> is a nice single-letter tag name that would be sad to waste as an
Alexey Feldgendler <alexeyf at opera.com>
[ICQ: 115226275] http://my.opera.com/feldgendler/
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